IMPACTO DA NOVA LEGISLAÇÃO SOBRE A ROTULAGEM DE ALIMENTOS

Abstract

Symbols and labels play an extremely important role for consumers and the industry. The inclusion of information on the label that the industry will prepare directly impacts the end consumer. The consumer will be guided and informed. Ingredient claims can communicate and inform authenticity. The claims we see have been increasing in prominence in recent years, and newer is the inclusion of more categories and nutritional information. With the aim of assisting and improving consumer understanding, this facilitates the understanding of nutritional information and the elements present on the label. This way, with more opinions and communication, they will be able to help you choose your food consciously and, thus, you will also have greater control over your diet. New regulations always aim to make it clearer to the consumer in the simplest possible way and with emphasis on drawing more user attention to a specific item.