FATORES DA COMUNICAÇÃO INTERNA PARA O SUCESSO ORGANIZACIONAL: UMA ABORDAGEM FOCADA NO RELACIONAMENTO INTERNO

Abstract

This article aims to highlight the importance of internal communication for organizational success, with an emphasis on the impact of internal relationships on the performance and productivity of companies. Internal communication is a strategic tool that strengthens relationships between employees, promotes a more integrated and productive organizational environment, and contributes significantly to achieving the organization's goals. This research is qualitative and bibliographic in nature, based on the analysis of books, scientific articles and dissertations obtained from platforms such as Google Scholar, Scielo and CAPES Periódicos. Thus, aspects such as the main barriers to internal communication, employee motivation practices, the influence of the organizational climate and the role of leadership in facilitating effective communication were analyzed. The lack of structured communication can generate conflicts, hinder processes and compromise the company's results. On the other hand, when well applied, internal communication provides mutual benefits, favoring the organization's development and employee satisfaction. It is concluded that well-planned, structured and humanized internal communication is essential to integrate sectors, strengthen organizational culture, promote motivation, facilitate relationships between leaders and subordinates and also provide a healthy, productive and harmonious corporate environment.