AVALIAÇÃO SENSORIAL DE BEBIDAS LÁCTEAS PROTEICAS

Abstract

Considering the consumer demand for healthier foods and the search for life quality, the population's interest in more nutritious foods is growing every day, which brings greater improvement in the dairy products area. Protein milk drinks are widely accepted by physical exercise practitioners, as they help promote health, thus contributing to an improvement in nutritional status. In order to better understand the profile of these consumers, the present study aimed to instigate physical exercise practitioners of both sexes in the city of Santo Antônio da Barra, Go, Brazil, consuming three distinct brands of protein dairy drinks, all them of banana flavor. The first stage was a survey of attributes using a sensorial form Check-All-That-Apply (CATA), where untrained advisors carried out a survey, therefore, a sensory analysis was carried out. The assessors were interviewed individually, to outline their sociodemographic profile. The study showed that most practitioners consume protein supplements, with the objective of gaining muscle mass, train 5 to 6 times a week, the main practice exercised is weight training. As for the preference map, 1 coordinate had a correspondence of 40.57% and 2 coordinates 24.7%, the advisers had a greater preference for brand A milk drinks, less preference for B brand milk drinks. Thus, the correspondence analysis it becomes a promising tool to food industry and can be applied in the development of new products, or to improve existing products