https://repositorio.ifgoiano.edu.br/handle/prefix/1643 2026-03-14T21:40:12Z https://repositorio.ifgoiano.edu.br/handle/prefix/6324 Título: A MULHER NA ADMINISTRAÇÃO DE EMPRESAS: BARREIRAS INVISÍVEIS E DESAFIOS PARA A LIDERANÇA FEMININA NAS ORGANIZAÇÕES Autor(es): Farias, Andressa Mendes Primeiro Orientador: Miranda, Andreia Maria de Primeiro Membro da Banca: Francisco, Daniel Neto Segundo Membro da Banca: Sousa, Daniel Carneiro Abstract: This article analyzes the inclusion and performance of women in business administration, focusing on the invisible barriers and challenges faced in exercising female leadership within organizations. It investigates the persistence of gender inequalities and the factors that limit women's access to management positions. The research, of a bibliographical nature, using an inductive method and a qualitative approach, discusses the historical trajectory of women in the workplace, symbolic barriers such as the glass ceiling, and policies capable of promoting greater equity in organizations. The results indicate that the consolidation of female leadership requires cultural changes and the strengthening of diversity and equal opportunity policies. Editor: Instituto Federal Goiano Tipo: Trabalho de Conclusão de Curso 2025-12-10T00:00:00Z https://repositorio.ifgoiano.edu.br/handle/prefix/6248 Título: CONSTRUÇÃO DE COMPETÊNCIAS ADMINISTRATIVAS: RELATO DE EXPERIÊNCIA PROFISSIONAL NO SEBRAE/GO Autor(es): Santos, Rosinéia Pires dos Primeiro Orientador: Guimarães, Italo José Bastos Primeiro Membro da Banca: Cardoso Sobrinho, Carlos Antonio Segundo Membro da Banca: Barbosa, Kennedy de Araújo Abstract: This work presents an experience report based on the trajectory I lived between 2021 and 2025 at SEBRAE/GO, during which I worked as an intern, outsourced receptionist, and administrative assistant. After nine years away from the job market to care for my family, the internship at SEBRAE marked my return and became the starting point for my professional growth. Administrative routines, customer service, document organization, the use of several internal systems, and support for consultants, employees, and especially entrepreneurs were among the skills developed throughout this period. Each position I held contributed to my development, helping me gain confidence, responsibility, and new abilities. This report also shows how the activities performed relate to the content studied in the Administration program, demonstrating that the theory learned in the classroom is directly connected to the institution’s daily practices. Finally, the report highlights how this journey contributed to my professional, personal, and academic development, emphasizing the importance of SEBRAE/GO in my growth and presenting my future prospects in the administrative field.; This work presents an experience report based on the trajectory I lived between 2021 and 2025 at SEBRAE/GO, during which I worked as an intern, outsourced receptionist, and administrative assistant. After nine years away from the job market to care for my family, the internship at SEBRAE marked my return and became the starting point for my professional growth. Administrative routines, customer service, document organization, the use of several internal systems, and support for consultants, employees, and especially entrepreneurs were among the skills developed throughout this period. Each position I held contributed to my development, helping me gain confidence, responsibility, and new abilities. This report also shows how the activities performed relate to the content studied in the Administration program, demonstrating that the theory learned in the classroom is directly connected to the institution’s daily practices. Finally, the report highlights how this journey contributed to my professional, personal, and academic development, emphasizing the importance of SEBRAE/GO in my growth and presenting my future prospects in the administrative field. Editor: Instituto Federal Goiano Tipo: Trabalho de Conclusão de Curso 2025-12-15T00:00:00Z https://repositorio.ifgoiano.edu.br/handle/prefix/6224 Título: RELATO DE EXPERIÊNCIA: USO DO PINK APP CONECTADO AO WHATSAPP COMO ESTRATÉGIA DE CENTRALIZAÇÃO DO ATENDIMENTO AO CLIENTE Autor(es): Oliveira, Bruna Alves de Primeiro Orientador: Carvalhaes, Lídia Nunes de Ávila Abstract: This paper presents an experience report developed in the customer service sector of a service company, demonstrating how the adoption of technological tools can contribute to communication and organizational processes, as well as highlighting the necessary precautions regarding the use of these digital tools in customer service. The study describes the challenges faced before the implementation of the Pink App integrated with WhatsApp Business, especially related to the decentralization of customer service, duplicate contacts, and noise in internal communication. To overcome these difficulties, the company implemented the centralization of customer service through the digital platform, which allowed for greater control of interactions, better monitoring of demands, and improved customer service management. The experience showed significant improvements, such as greater speed in responses, reduction of operational errors, organization of tasks, and strengthening of team performance. Editor: Instituto Federal Goiano Tipo: Trabalho de Conclusão de Curso 2025-12-11T00:00:00Z https://repositorio.ifgoiano.edu.br/handle/prefix/6206 Título: GESTÃO DO FLUXO DE CAIXA: VALORAÇÃO DE EMPRESAS PARA TOMADA DE DECISÃO ESTRATÉGICA Autor(es): Sousa, Bruna Pereira de ; Lopes, Camilla Moreira; Rodrigues, Ketley Lorranny Ferreira Primeiro Orientador: Miranda, Andreia Maria de Abstract: The present paper addresses the appropriate management of cash flow and its relevance to business valuation and strategic decision-making support. The research problem lies in understanding how efficient cash flow management can contribute to increasing the market value of companies and promoting more assertive organizational decisions. The general objective is to analyze the importance of cash flow as a financial and strategic management tool capable of integrating planning, control, and economic performance. This theoretical effort is justified by the need to understand cash flow not merely as an accounting tool but as a key element for business sustainability and competitiveness. The methodology applied is a bibliographic review, based on the inductive method, explanatory research, and a qualitative approach. Firstly, the concept and importance of cash flow in financial management are identified, emphasizing its role in maintaining liquidity and forecasting inflows and outflows. Secondly, the direct impact of cash flow on valuation is recognized, showing how its management influences market value and investors’ perception of an organization’s financial health. Thirdly, cash flow is discussed as a decision-making support instrument, highlighting its usefulness for strategic planning and risk mitigation. As a result, it is concluded that effective cash flow management strengthens decision-making capacity, increases financial attractiveness, and contributes to corporate value enhancement. Editor: Instituto Federal Goiano Tipo: Trabalho de Conclusão de Curso 2025-12-11T00:00:00Z